Follow-up: Strategy Summit B2B e-Commerce and e-Business
From November 15 to 16 Berlin based project networks GmbH hosted their second annual Strategy Summit B2B e-Commerce and e-Business. Decision makers and executives from a wide range of industries met to determine their current position in terms of digitisation. The summit is a successful German networking format where e-business, marketing and digitisation managers meet up for in depth 1:1 conversations. Best practice presentations, panel discussions and workshops round out the picture.
Under the headline "From hype to daily business – Three top trends in B2B e-commerce and how your company can profit" silver.solutions led a well received workshop where participants discussed trend topics like retailer integration, content & commerce and personalisation.
During the summit B2B market places repeatedly came up in conversation and were discussed intensely. Not only during best practice presentations but also in between sessions people were exchanging experiences and opinions about the dos and don'ts of a market place strategy. Our most recent blog post details chances and risks of a market place engagement for B2B companies. Visit out blog (DE)
We would like to thank everyone for the interesting conversations and are looking forward to the next Strategy Summit.